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About Us


Minimum Viable Intellectual Property

Our goal at MVIP (Minimum Viable Intellectual Property) is simple: to protect your company assets as you grow.


We do this by implementing a strategy and a roadmap to optimize money, time, people, communications, legal, and accounting work required to protect your company. 

MVIP helps early-stage companies and SMBs take a practical strategic approach to IP management, focusing on what’s needed now with a roadmap for the future. We advise companies on the strategy, roadmap and execution needed to prioritize and optimize resources. This ensures a culture of organizational alignment around innovation while securing the business value for stakeholders. 


We leverage expertise in both business and legal management to implement and execute on our MVIP process using a team of business consultants, lawyers, and a network of experts in the innovation ecosystem. 

MVIP was launched from a desire to help entrepreneurs and business leaders to become proactive in their protection of assets to avoid falling into pitfalls. 

Our process starts with a free introductory call. From there, we can offer a variety of programs specific to startups and SMBs, from the essentials of IP in early-stage companies to IP audit, strategy, and execution.

Is MVIP right for you? Book your FREE introductory call today to talk with one of our IP experts. 

Team Meeting

Why work with us?

At MVIP, we execute the IP strategy and roadmap unique to you.


Practical business-based approach

We provide an entrepreneurial approach to IP, making sure your IP strategy is in alignment with your business strategy. 


Your IP Partner

Project manage from the inside, accountable for guiding internal resources through the process and implementing the strategy


IP culture

Long-term success by implementing a solid IP culture throughout the organization

Our Founders

Christopher Thierry


Christopher is a successful technology entrepreneur who has spent his life building new technology companies. It was during these years the concept of MVP (Minimum Viable Product) was well used, however in the rush to make products, there was a forgotten need to protect. In an effort to optimize investments at his company, Christopher devised a practical IP investment roadmap that matched the business needs at different stages. It was this practical approach that led to the creation of MVIP.  


Prior to founding MVIP, he was the president & co-founder behind Cimpl, acquired by Upland Software (NASDAQ: UPLD).  His leadership helped propel Cimpl from a technology start-up to one of North America's leading providers of enterprise asset and expense management software. In the process, Christopher built an award winning growth culture and was a 2018 winner of Telecom CEO of the Year.

He holds a Bachelor degree in Management Information Systems and Marketing from John Molson School of Business at Concordia University and is a graduate of the Entrepreneur’s Masters Program at Massachusetts Institute of Technology (MIT) for founders of high growth companies. He is also an alumni of London Business School's 5-year Presidents Programme in Leadership.  


Christopher is a contributing member of the Young Presidents Organization (YPO) and is an investor with Anges Quebec.  He also volunteers as a mentor & speaker with John Molson School of Business and McGill University's Dobson Centre for Entrepreneurship.

David Durand, LL.L and B.Sc. (chem.)


David is a lawyer and trademark agent with over 20 years’ experience working in law and intellectual property. He works with many entrepreneurs in a variety of aspects from managing and protecting IP, data and privacy, drafting contracts and licensing as well as M&A. David’s career experience and holistic approach to managing and protecting a company’s IP assets are the foundation for the MVIP principals and led to David to becoming a sought-after authority on the crossroads of resources allocation, innovation, and intellectual property.

Prior to MVIP, David’s work in private practice includes representing clients in IP related matters, contract negotiations, litigation, and acting as general counsel. His practice centered around working in new areas of law, including fintech, SaaS, AI, and crypto. As a result, David is a subject matter expert for the Standards Council of Canada’s Canadian Mirror committee ISO/TC279 on innovation management standards, as well as the IEC SEG15 committee on the metaverse.


David holds a LL.L and a B.Sc. in chemistry from the University of Montreal and is a member of the Quebec Bar Association.


In addition, David taught courses on IP law at the University of Ottawa and is currently serving as president of FORPIQ (the International Intellectual Property Forum – Quebec). David is also an advisor to the National Crowdfunding and Fintech Association of Canada (NCFA).


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